Company overview
SNITCH at a glance
SNITCH was founded in 2019 by Siddharth R. Dungarwal. The company first operated as a business-to-business menswear supplier, manufacturing and selling clothing to retailers. When physical retail was disrupted during the COVID-19 period, SNITCH shifted strongly toward direct-to-consumer online sales and launched its e-commerce operations in 2020. Today, the brand sells shirts, trousers, jeans, T-shirts, co-ord sets, jackets and other men's fashion products. Customers can shop through SNITCH's website and app, online marketplaces and its growing network of physical stores. The company follows a fast-fashion model, regularly introducing new designs based on changing consumer trends. SNITCH therefore combines product design, sourcing, apparel manufacturing, online commerce, digital marketing and offline branded retail.